Conversion Rate
Optimization Audit.

CRO audit identifying conversion gaps and revenue opportunities

A systematic diagnostic of exactly where your website is losing leads — delivered as a prioritized action plan with clear impact and effort estimates.

What a CRO Audit Covers

Three diagnostic lenses that reveal exactly where revenue is being left on the table.

Funnel Drop-Off Analysis

Step-by-step mapping of where prospects enter your site, where they disengage, and the precise pages and moments where leads are being lost — with quantified revenue impact for each gap.

Heatmap & Behavior Review

Scroll depth maps, click heatmaps, and session recordings reveal how real users actually interact with your pages — exposing friction, confusion, and missed opportunities invisible in analytics alone.

Competitive Benchmarking

Your conversion rates compared against industry benchmarks and direct competitors — so you know whether you're behind the market, at par, or have a genuine performance edge to protect.

Why It Matters

Why an Audit Pays for Itself

  • Most businesses have no idea their website is losing 60–80% of visitors without ever showing them a conversion opportunity.
  • An audit reveals the highest-leverage fixes first — so you act on what matters, not just what's visible.
  • Immediate wins are separated from strategic rebuilds, giving you a clear roadmap at every budget level.
  • Data-backed recommendations replace opinion — every fix is tied to observed user behavior.
  • The audit becomes the brief for every future design, development, and testing decision.
CRO audit diagnostic results

Client Results

Proven in the Real World

Waxing + Beauty

Waxxpot Case Study

40%Reduction in CPL
30%Higher Close Rate
25%Automation Lift
Appointment BookingMulti-ChannelMarket Expansion
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AI Strategy

AI that fits
Your Business

Most businesses don't need AI everywhere — they need it in the right places. We help you identify the workflows, decisions, and bottlenecks where AI creates real leverage.

Talk to Evelyn. She's a real example of applied AI — built for a specific job, doing it 24/7, without a human in the loop. That's what pragmatic AI looks like in practice.

Evelyn AI Assistant

Evelyn

Know What to Fix. Then Fix It Right.

The audit tells you where the problems are. Our Landing Page Optimization and Website Redesign services fix them — so every finding in the report has a direct path to implementation.

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Flywheel service ecosystem

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